Wednesday, 26 February 2020

Natalie Ayres


I had an L6 photography student approach me to create a logo for her, we had a chat and she said that she really liked what I did for a project last year. She pointed out what looks she liked of them and that I could do anything that I felt like really. she pointed out some specific ones and they all hade wide kerning and were simple. she wanted a type-based logo and an icon.





I tested some typefaces to see whether she actually preferred sans serif, and she does. 





I did some simple type-based icons since she said that she would like something that would fit in a circle for social media. 


I changed the typeface and modified so it would be in the same vibe as the long logo. 

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